Expanding upon HelloFresh's subscription model, the Passport's purpose is to help users push the boundaries of their preferences. With redesigned packaging, this model differentiates itself from the base model and enhances the unboxing experience that HelloFresh is known for. This subscription features a passport booklet with all available meals and stamps to keep track of every meal they try. Each meal comes with recommendations for the next meal based on if the user liked or disliked what they ordered.